hrtech increased sales conversion process by 35% with Adapt
Sriram Iyer
Founder & CEO
About hrtech
Set up in 2018, hrtech is a Singapore-headquartered hrtech Solutions firm dedicated to facilitating Workplace and Workforce Transformations that drive robust Business and HR outcomes for enterprises across Asia and the Middle East. They envision a future where HR professionals are empowered to revolutionize their organizations by seamlessly integrating technology and human-centric approaches.
Challenge
Sriram Iyer, the Founder, and CEO of hrtech, was looking to solve the problem of acquiring accurate and comprehensive information on their target customer segment profiles. They needed reliable and up-to-date information, and the accuracy of the data was crucial for successful outreach and engagement.
Solution
Adapt’s tailored solutions for hrtech helped them procure accurate and comprehensive contact data. The platform’s advanced filters, like technological data, allowed them to narrow down their target audience based on specific criteria, honing in on the most suitable customer segment for their outreach efforts. Adapt’s ability to maintain a high standard of quality and reliability with its in-built email verification impressed hrtech further.
Adapt’s extensive search capabilities allowed them to explore new markets, such as the Middle East, and target audiences beyond their initial scope. hrtech discovered potential clients in niche HR segments that they had not previously considered, leading to new business opportunities.
Results
As a result of the time saved, improved prospecting efficiency, and enhanced outreach effectiveness, hrtech’s new client acquisition rate increased by approximately 20%. They saw an increase in their sales conversion process by 35%, resulting in improved outreach effectiveness and reduced time spent on prospecting and lead generation.Â
Adapt provided reliable and verified information, reducing the marketing team’s manual effort by 4 hours per week. These time savings allowed hrtech to focus more on nurturing relationships, engaging with prospects, and closing deals.
Industry
IT Services and IT Consulting
Company size
11-50 Employees
Headquarters
Singapore
Founded
2018
Website