Email Permutator – An Ultimate Guide (Tools & Extensions) for 2024

Over half—51% of consumers say email is the best way for brands to communicate with them. But what if you don’t have valid email addresses of your potential customers?

That’s where an email permutator becomes helpful. 

So what is an email permutator and how can you use it effectively to find potential email addresses of your customers and execute successful email outreach campaigns?

In this article, we’ll explain what email permutator tools are and why you need them.
We’ll also share the top ten modern email permutators and extensions, including the features to look for when choosing one for your business.

Let’s get started.

What is an Email Permutator? 

An email permutator is a specialized tool or software designed for marketers and B2B salespeople to generate a list of potential email addresses based on a person’s basic information such as first name, last name, and the domain of their email address. 

It works by combining various permutations of the individual’s name with their company domain to create email address variations. 

These tools are commonly used for cold outreach campaigns, networking, or B2B sales prospecting purposes.

Often, people confuse email finders with permutators, however, the two are different.

For instance, an email finder tool can locate correct email addresses whereas a permutator tool requires a third-party email verification tool to find valid email addresses.

Essentially, email permutators use guesswork to come up with email address combinations so you shouldn’t rely on them as your main source of email leads. Instead, use them as a support system for your email finder software.

How to Use an Email Permutator?

Using an email permutator effectively can help you identify potential contacts and initiate meaningful connections or outreach efforts. Here are some tips to maximize its usefulness:

Start with Accurate Information

Before you start using the permutator tool, gather precise details such as the person’s full name and domain of their email address. 

Source: Metric Sparrow Email Permutator+

This will help you avoid getting inaccurate email addresses.

Experiment with Multiple Variations

Experiment with different combinations of the person’s name, including variations like initials, nicknames, or common misspellings, to generate a comprehensive list of possible email addresses.

Also, research common email address formats used by the person’s company, such as [email protected] or [email protected], and incorporate these variations into your permutations.

Check for Email Validity 

To launch effective B2B email marketing campaigns, you need accurate email addresses of your prospects that can guarantee a higher deliverability rate. According to a recent study, prioritizing and improving email deliverability can yield the following benefits:

Source: Mailgun

Therefore, after generating a list of potential email addresses, use an email verification tool or service to check the validity and deliverability of each address before sending any emails.

Comply with Regulations

When using email permutators, ensure compliance with privacy regulations like GDPR or CAN-SPAM by obtaining consent before sending unsolicited emails generated from the permutator.

This will help you avoid legal and financial penalties and other consequences of non-compliance.

Combine with Other Research

Use email permutator results in conjunction with other research methods, such as social media profiles or company directories to verify information and increase accuracy.

Personalize Your Cold Email Outreach Campaigns

Personalization is key for successful email outreach campaigns. By personalizing your campaigns, you can boost customer satisfaction, loyalty, and ultimately your bottom line.

Here is the proof:

Source: Stackla

Therefore, when reaching out via email, personalize your messages to increase the chances of engagement. Reference specific details relevant to the recipient’s background or interests to demonstrate genuine interest and relevance.

Why Email Permutators Are Still Relevant?

To answer this question, imagine how much you could achieve if you could get a huge email list of prospects.

Here are a couple of reasons why you should utilize email permutators today:

Can Expand Your Outreach Campaigns

Accurate email permutators enable users to uncover potential email addresses which can help to broaden their reach for outreach efforts. 

This is particularly valuable for connecting with individuals who may not be easily reachable through traditional means which enhances networking and business development opportunities.

They Improve Efficiency

These tools streamline the process of creating email variations, saving time and effort, especially when dealing with large datasets or conducting extensive prospecting, thereby increasing productivity and effectiveness.

Enable Personalization

Assuming you received two emails; one that calls you by your name in the subject line and another one that doesn’t. What would you do? No doubt, you’d click the one that calls you by your name.

Permutators generate emails based on a person’s individual information such as name and company domain which allow for personalized email outreach.

This personal touch enhances engagement and response rates, driving better outcomes for outreach campaigns.

Compliance

Email permutators aid in complying with anti-spam regulations by generating potential email addresses ethically and ensuring that outreach efforts adhere to legal and ethical standards. 

This helps mitigate the risk of being flagged as spam and maintains the reputation of the sender and their organization.

Versatility

They are versatile tools that can be used across various industries and roles, including sales, marketing, recruiting, and networking. 

This versatility makes them valuable assets for professionals seeking to enhance their outreach capabilities and connect with targeted audiences effectively.

Cost-Effectiveness

Many email permutator tools are available for free or at a minimal cost, offering a cost-effective solution for businesses and professionals seeking to expand their outreach efforts without investing significant resources.

Best Ways to Streamline Your B2B Lead Generation Using Email Permutators

Using email permutators can be an effective way to streamline your B2B lead generation efforts. Here are a few ways to utilize email permutators effectively:

Segment Your Audience

Email segmentation is one of the biggest contributors to the success of email marketing campaigns.

Source: Mailjet

Categorize your target audience into specific segments based on factors like industry, job title, or company size. 

After that, tailor your email campaigns to each segment’s needs and pain points to ensure personalized messaging that resonates with recipients. By targeting your outreach efforts effectively, you can increase engagement and conversion rates.

Utilize Follow-Up Sequences

Implement automated follow-up sequences to nurture leads and encourage engagement over time. 

Craft follow-up emails that provide additional value, address common objections, and prompt recipients to take action. 

Focus on staying top-of-mind and persistent without being pushy to increase the likelihood of converting leads into customers.

Focus on Quality Over Quantity

By focusing on quality over quantity, you can improve the efficiency of your lead generation efforts and achieve higher conversion rates.

Instead of casting a wide net with generic messaging, prioritize quality leads and personalized communication. 

Use email permutators to identify and target decision-makers within organizations who are most likely to be interested in your offering. 

Optimize Email Template

By optimizing your email content, you can improve open and response rates, maximizing the effectiveness of your lead generation efforts.

Create concise, compelling email templates that grab attention and clearly communicate the value proposition to your prospects. 

Use A/B testing to refine your templates and identify which variations perform best. 

Top Email Permutator Tools

Having email addresses of companies you want to target with your marketing campaigns is a great step toward building and nurturing relationships, and ultimately boosting your sales. Nevertheless, finding reliable emails from your audience can feel like searching for a needle in a haystack.

Here are some of the best tools to streamline your email permutation process and find potential email addresses of your target customers and prospects.

1. Email Permutator+ 

Opening our list of top permutator tools is Email Permutator+. Designed by Metric Sparrow, this web-based tool comes with a simple interface making it easy to use for beginners and experts. 

All you have to do is enter the person’s first name, last name, and the company domain/company website. To get more personalized email addresses, you can add the person’s middle name or nickname.

Once you’re done entering the details, hit the permutate button, and the tool will do its magic and display dozens of email address variations.

Pros

Here are a few pros of this email permutator:

• Allows users to permutate email addresses of up to three domains for a single name
• Provides up to 50 different email address combinations
• It’s easy to use
• Allows unlimited email searches

Cons

Here are the cons of this tool:

• It doesn’t support bulk email generation
• It doesn’t come with an email verification tool

Pricing

Email Permutator+ is 100% free.

2. Voila Norbert

Another popular tool for finding email addresses of potential prospects is Voila Norbert. This is a reliable email finder that also offers email permutation capabilities.

The tool is known for its powerful individual email search feature that allows users to enter the name and domain of their target to generate emails.

It is also one of the accurate email permutators as it comes with a bulk email verification service.

In addition to that, Nobert allows bulk email searches. To use this feature, simply import a list of names and domains of your contact in a CSV file and the tool will enrich the file with email addresses including the locations of your targets, their social media profiles, and more.

What’s more, the tool will assign a confidence rating to the generated emails which tells you the accuracy of the emails.

Pros

Here are some pros of Voila Norbert:

• The tool supports both individual and bulk email search
• It comes with a handy email verification feature
• Offers a confidence rating that makes it easier for users to identify accurate email addresses and inaccurate ones

Cons

Here are a few cons of Voila Norbert:

• Some users say it sometimes gives inaccurate emails
• The tool is not integrated with LinkedIn

Pricing

The tool is free for the first 50 leads. Premium plans start at $49 per month.

3. Mail Meteor

Mail Meteor is also another prominent email permutation generator that allows users to find people’s addresses.

Unlike other permutators, this tool is offered as a Gmail add-on and allows users to find email addresses with ease.

All you need to do is to plug in the person’s details including the first name, last name, and domain, and leave the tool to do its magic.

You can also click the More Settings button to add the person’s nickname and middle name for better email permutation. Once done, you can copy and paste the generated emails into a verification tool or open them in Gmail.

Pros

Here are a few pros of Mail Meteor:

• It generates up to 34 potential email address variations at one go
• It’s easy to use

Cons

Here are some cons of the tool:

• It doesn’t support bulk email generation and verification
• It lacks a real-time email verification feature

Pricing

The email permutator is free.

4. Sales Blink’s Email Permutator

Sales Blink’s Email Permutator is yet another handy tool that generates emails by combining the first and last name of the person and website domain in all possible variations.

Unlike other permutators in this list, this tool allows users to generate emails for Gmail, Outlook, and Hotmail users.

Once done, you can copy and paste the generated emails to a verification tool or send them to Gmail where you can verify by hovering your mouse over each email to see the one with a profile image—which is considered the correct email.

Pros

Here are some pros of this permutator:

• Generates up to 34 email variations at one go
• Allows users to find emails for Gmail, Hotmail, and Outlook users
• It’s easy to use

Cons

Here are a few cons of the permutator tool:

• It has a very low email accuracy level
• It lacks a verification functionality so you will have to copy-paste the generated emails to an email verifier.

Pricing

It is free.

5. Lemlist’s Email Permutator

Connecting with the right prospects you can open new business opportunities and generate more revenue for your business.

However, this isn’t easy to achieve without your prospects’ email addresses. This is where Lemlist’s email permutator becomes handy.

With this tool, you can create a variety of possible email address combinations in seconds by plugging the person’s first name, last name, and company domain.

After that, all you need to do is copy and paste the generated emails into a Google Sheet or Gmail for further verification.

Pros

Here are a few pros of this software:

• It generates email variations in seconds
• You only need to provide the first, and last name, and company domain

Cons

Here are some cons of the permutator:

• It lacks an in-built verification functionality
• Manual email verification on Gmail can be hectic 

Pricing

The email permutator is free to use.

6. Email Permutator by Mailarrow 

This email permutator is designed for anyone struggling to find the perfect email addresses of their recipients but is particularly handy when you want to execute cold email outreach campaigns.

With it, you can create email address variations by adding the name and domain of your target and finding your prospect’s valid address. 

You will need to use a third-party email verification as the tool doesn’t come with the feature.

Pros

Here are a few pros of the permutator:

• It can generate up to 32 email address combinations
• The tool allows users to add enough details to create personalized email addresses.
• You can run an unlimited number of searches for the same person by resetting the results

Cons

• It doesn’t come with a handy verification feature so the verification process will be manual, especially if you open it in Gmail

• Some users say the permutator has low email accuracy levels compared to the premium options

Pricing

The permutator is 100% free.

7. Email Validation’s Free Email Permutator 

If you know your prospects’ names and related internet domains, just plug them in the fields provided.

and this email permutator will help you find their official email addresses in seconds.

The tool will do its magic and generate an official email address like this one in seconds.

Just make sure you have handy email verification software to plug the generated email variations to identify the accurate emails.

Pros

• The software is easy to use—no registration required
• It is web-based so you don’t need to download and install
• It can generate a huge list of email address variations 

Cons

• It lacks a handy email validation feature so you’ll need to copy the generated emails and paste them into a validator
• Some users say that the tool tends to provide inaccurate email addresses 

Pricing

The permutator is 100% free.

8. GiveLeads

GiveLeads offers an intuitive email permutator for users to find anyone’s email address in just a single click.

If you aim to find high-quality and potential leads, try this tool. All you need to do is to plug in the details of the prospects as shown in the fields below:

Plus, you can toggle more settings to add more details and get more personalized email variations.

Once done, you can copy and paste the results into a verification tool to identify the correct emails.

Pros

Here are a few pros of this tool:

• It saves time and effort in finding email addresses of potential prospects
• It’s easy to use
• It can generate a huge list of email combinations

Cons

Here are a few cos of the software:

• It lacks in-built email validation
• It tends to provide inaccurate emails

Pricing

The email permutator is 100% free.

Top Email Permutator Chrome Extensions 

• Voila Norbert: Voila Norbert is both an email finder tool and a permutator. While the tool is accessible via web browser, you can integrate the Chrome extension to your browser and permutator emails on any website.

• Hunter Chrome Extension: This is also another powerful Chrome extension by Hunter.io that helps to find emails of prospects. All you need to do is add the prospect’s name and company URL and the tool will source a complete contact list in seconds.

• • Aeroleads Chrome Extension: Aeroleads allows users to extract email addresses from popular websites such as LinkedIn and many more. The tool goes further and assigns a confidence score to the emails generated to help you identify correct emails with ease.

• Skrapp Chrome Extension: This Chrome extension allows users to find emails from company websites, LinkedIn, and other platforms. It uses domain search to allow users to find the most relevant emails within a company.

Email Permutator Features to Look For

Here are some key features to look out for when choosing your email permutator:

Customization Options 

Look for an email permutator tool that offers more customizable parameters in addition to name, company, and domain. This will allow users to tailor email address variations to specific criteria which ensures relevance and increases the likelihood of successful outreach.

Accuracy and Verification

Accuracy is paramount in email permutator tools. Choose a tool that not only generates email address combinations but also verifies their validity to minimize bounce rates and ensure deliverability. 

Accurate email verification prevents wasted effort on invalid addresses and maintains the sender’s reputation.

Bulk Generation Capabilities 

Efficiency is key in B2B lead generation. Seek an email permutator tool that supports bulk email address generation, enabling you to create multiple permutations quickly and streamline outreach efforts to reach a larger audience efficiently.

Integration with CRM and Email Platforms

Seamless integration with customer relationship management (CRM) systems and email platforms enhances workflow efficiency. 

Look for a permutator tool that integrates with popular platforms like Salesforce, HubSpot, or Gmail, enabling easy export of generated email addresses for outreach campaigns.

User-Friendly Interface

A user-friendly interface simplifies the email permutator process, even for users with minimal technical expertise. 

Choose a tool with an intuitive interface that makes it easy to input parameters, adjust settings, and navigate through the email generation process effortlessly.

Compliance with Data Privacy Regulations 

Data privacy regulations like GDPR and CAN-SPAM require strict adherence to guidelines when collecting and using email addresses. 

Ensure the email permutator tool complies with these regulations by providing features like opt-in consent management, data encryption, and clear opt-out mechanisms to maintain compliance and protect recipient privacy.

Conclusion

So there you have it. Everything you wanted to know about email permutators, plus a list of the best tools to streamline the permutation process. However, before you go, here is what you need to know.

While email permutators help find email addresses of prospective customers, most of the time the emails generated aren’t 100% accurate.

Another drawback is most email permutators don’t have handy verification or accuracy features, and it can be time-consuming to copy and paste address variations into a separate validation tool, especially for B2B lead generation.

Furthermore, an email permutator will only give you the email addresses of prospects and this can hinder you from launching targeted email campaigns.

Enter Adapt.io.

With this tool, you’ll find verified decision-maker data including verified emails, direct phone numbers, social profiles, and more within seconds to launch hyper-personalized campaigns and generate qualified leads at scale.

Here are the key features of Adapt:

• Robust email finder: Uncover verified email addresses of decision-makers in seconds.

• Advanced filters: Filter results by industry, company, decision-makers, and many more to find emails that are relevant to your campaigns.

• Instant email verification: Get accurate emails verified in real-time to ensure the quality and authenticity of your target contact list.

• Bulk email search: Find verified emails in bulk and accelerate your outreach strategy.

• Versatility: Adapt is built for versatile usage supporting B2B sales reps, email marketers, recruiters, ABM specialists, and other marketing professionals.

• Adapt’s LinkedIn email finder extension: Effortlessly discover verified emails across the web.

• Integration with your CRM: Ensure effortless outreach by seamlessly connecting Adapt’s email finder extension with your CRM.

Try Adapt free for 7 days. Sign up here!